Kia has officially opened its first electric vehicle (EV) experience center in South America, named Kia E-Ground, in Quito, Ecuador. Spanning 1,420 square meters (15,285 square feet), the center is designed to engage visitors with the future of mobility through interactive exhibits and advanced technology displays.

Kia E-Ground offers various experience zones that allow visitors to explore EV driving through simulations, immerse themselves in virtual reality content, and learn about the latest innovations in Kia’s electric and autonomous driving technologies. The center not only showcases the brand’s commitment to sustainable mobility but also aims to inspire curiosity and provide a hands-on educational experience for all visitors.

By establishing Kia E-Ground in Ecuador, Kia demonstrates its dedication to promoting electromobility in the region, encouraging the transition to a more sustainable automotive future. The opening of this center marks an important milestone in Kia’s strategy to expand its global footprint in electric vehicle technology and inspire other countries in South America to follow suit.